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Your 510(k) opened the door.
Now close the deal.

The GTM platform for MedTech commercialization.

Know your buyer

You know your technology. We help you know your buyer — which hospitals, which stakeholders, and exactly what they need to hear to say yes.

Build your proof

The right evidence, framed the right way, in the right hands. We build the clinical and commercial proof stack that gets through VAC committees.

Scale what works

Your early wins shouldn't live in your head. We build the systems that let your whole team replicate what's working — without you in every room.

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Why we built Pathova

We kept seeing strong products stall not because the science was weak, but because the commercial path to adoption was unclear.

Strong science doesn’t close the deal on its own

If your product is getting interest but not getting through procurement, let’s talk.
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